Customer Match Assessment Answers - Academy for Ads

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Customer Match Assessment  Answers - Academy for Ads

Question 1 of 9

In order to compare the performance of your audience with all other visitors, you added them as an audience to several ad groups with the setting "Bid only" without any bid adjustments. What's the first step to understanding the conversion rate differences?

You want to show ads for more searches done by members of your loyalty program. What feature can you combine with Customer Match to do this?

How can you use Customer Match on Gmail and YouTube to reach customers?

You want to see some initial data for your audience targeting before deciding to increase bids. What's the best way to do this?

Your company offers many different insurance types. Which of the following would be the most compelling ad line to show to users who have a policy with your company and are searching for another type of insurance that you offer?