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What are the four scope levels available for dimensions and metrics in Google Analytics?
Hit-level, session-level, product-level, or user-level scope
Event-level, session-level, transaction-level, or user-level scope
Location-level, duration-level, product-level, or user-level scope
Event-level, duration-level, transaction-level, or user-level scope
Explanation:
Scope determines which hits will be associated with a particular custom dimension value. There are four levels of scope: product, hit, session, and user:
- Product – value is applied to the product for which it has been set (Enhanced Ecommerce only).
- Hit – value is applied to the single hit for which it has been set.
- Session – value is applied to all hits in a single session.
- User – value is applied to all hits in current and future sessions, until value changes or custom dimension is made inactive.