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You are about to conclude your meeting with a new client who would like to start an online marketing campaign. Before concluding the meeting, what best practice should you use?

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You are about to conclude your meeting with a new client who would like to start an online marketing campaign. Before concluding the meeting, what best practice should you use?
There is nothing that needs to be done before ending the meeting with the client
Review spreadsheets and tools with your client, so she knows you are knowledgeable about growth metrics
Review the key objectives the client wants to accomplish with her campaign and the strategy discussed

Review the reasons why the client should buy Google AdWords, and be sure to emphasize cost so they understand the investment in future success