Miranda is running a search campaign on multiple engines. The campaign includes over a thousand keywords and frequently runs seasonal promotions. What can she do to simplify her tasks while still meeting her goals?

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Miranda is running a search campaign on multiple engines. The campaign includes over a thousand keywords and frequently runs seasonal promotions. What can she do to simplify her tasks while still meeting her goals?

• Use a search engine management platform


• Take advantage of search engine optimization

• Reduce the number of keywords in the campaign




• Run promotions annually, instead of seasonally