18 - Advertise on other websites - The digital garage

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18 - Advertise on other websites - The digital garage


Question 1

Display advertising is a great way for your business to:

    A Challenge the claims of your competitors
    B Drive traffic to your website
    C Provide an introduction to the city in which you’re located
    D None of the above

Question 2

True or false: If you own a film blog, display advertising will allow you to reach people even if they’re not searching for information about films.

    A True
    B False

Question 3

The ads on search engines are usually made up of:

    A Audio
    B Video
    C Text
    D None of the above

Question 4

True or false: Display advertising can be targeted to reach only the people who are showing an interest in the products or services you offer.

    A True
    B False

Question 5

You can target your advertising display campaigns to reach certain demographics, including:

    A Gender
    B Age group
    C Specific location
    D All of the above

Question 6

True or false: In an advertising display campaign, you have the option to target ads to people who speak a specific language.

    A True
    B False