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Gerald is using AdWords to set up conversion tracking to monitor the number of app downloads following an ad click.When it comes to setting a conversion window, how should he set it to to help him keep track of what clicks lead to a quick conversion?

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Gerald is using AdWords to set up conversion tracking to monitor the number of app downloads following an ad click.When it comes to setting a conversion window, how should he set it to to help him keep track of what clicks lead to a quick conversion?


  • Adjust down from the default setting to 15 days
  • Adjust down from the default setting to seven days
  • Keep the default setting of 30 days
  • Adjust up from the default setting to 45 days