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If a display ad appears "above the fold", this means that it:
A) will appear anywhere on the front page of the website
B) takes up more than 20% of the webpage
C) will appear at the top of each page of the website
D) can be viewed in the upper portion of the page without scrolling
Explanations:
If an ad is immediately visible after page load then it is considered above the fold. If you have to scroll down to see the ad then it is below the fold.
