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Which of the following is an accurate definition of what a content marketing campaign involves?

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Which of the following is an accurate definition of what a content marketing campaign involves?


Creating and posting content ad-hoc when you have the time
The creation of time-sensitive content that can be published through various channels
Regularly emailing customers with news about a business’s products or services

The creation and promotion of online materials with the goal of increasing interest in a product or service

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