Mary’s campaign consistently meets its average daily budget. What should she do to maximize her budget throughout the entire day?

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Mary’s campaign consistently meets its average daily budget. What should she do to maximize her budget throughout the entire day?

• Increase her daily budget

• Change the ad delivery method from “Accelerated” to “Standard”

• Segment her campaign performance by time of day

• Change the ad delivery method from “Standard” to “Accelerated”